Massive success: it is from the family of madness.
December 29, 2019
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Turn on the TV or flip through your favorite magazine and chances are you will come across some ad or article that promises massive success in your life or business if you just buy this particular product or do this one particular thing. It’s all a lie.

There is no secret to achieving massive success. As human beings, it’s not out of the ordinary at some point to look for a shortcut or seek ways to maximize results without maximizing the effort. This type of thinking is carried by the majority of the population.

Related: This Is the Most Important Habit for Business Success

The fact of the matter is that there are absolutely no shortcuts to accumulate massive amounts of a successor to live out your dreams. And there certainly are no secrets that you don’t know about.

The one and only secret to success are taking persistent, massive action. Every high achiever knows this truth. The reason why so many neglect this very important aspect is because actual work has to be done. There is nothing sexy about it. It may not always be the “fun” thing to do, but it always will be the right thing to do when you are in pursuit of greatness, looking to maximize business success or achieve a specific goal. Taking persistent, massive action requires you to get out of your comfort zone and move even when you may not feel like it.

Create your own opportunities. Over the years, I have learned one thing is for certain. Those who are willing to take relentless, persistent and massive action begin to create their own opportunities. Instead of waiting for the perfect time, they go out and create the perfect time. As an entrepreneur and business owner, especially in the beginning stages, you must be willing to do the dirty work.

Related: The Secret Sauce of Successful Entrepreneurs? It’s All in Their Head.

The increase is the name of the game. Make it a game with yourself. If you made 20 phone calls yesterday, make 60 today. If you are visiting with prospects 10 times a month, do more. The name of the game increases! Increase action, increase persistence, increase relentlessness and increase results.

Find ways to fire yourself up. There will be times where taking massive action is the last thing you will feel like doing. That’s why it’s an absolute must to find ways to fire yourself up. Hang your most important goal somewhere where you will see it daily. Talk yourself through. Whatever you have to do, constantly search for ways to fire yourself up and keep yourself in the game. Let the competition fall off and become complacent, but not you. Determine what that “something” is and make it a part of your daily routine.

Massive success doesn’t just happen overnight. But if you are willing to wake up each morning and declare that you are going to compete with the person you were yesterday and constantly take massive action, you will be well on your way.

let me share with ane experience. I believe it could help any one of us to get inspired.
Recently, Superstar Rajnikanth mentioned this amazing and inspiring incident from his life in his speech—

In 1977, after my film Pathinaaru Vayathinile got released, my character was received well and I immediately got some film offers.

For one such film, a producer booked me for a side-character role. But, I wasn’t given the advance payment which I was promised to be paid before the shoot.

On the day of the shooting, when the manager came, I asked ‘I wasn’t paid my 1000 ruppees yet. Can you please…’

He vehemently told ‘Put on makeup first. We will pay you, soon.’

‘You are saying the same thing since the last three days. Pay me my money first. Only then I will wear makeup.’

Just then, a speeding car—white Ambassador—suddenly braked in front of me. The producer got down aggressively from the car.

He saw the situation and shouted ‘Ahaan. So you will not act if I don’t pay you the money! You think you have grown big enough already to demand what you want? You just came. You just did four films. Know where you stand first. I have seen so many people like you. Anyway. Enough. There is no character for you. Get lost.’

‘You only told me that you would pay me. What’s wrong in asking—’

‘No. No. No more discussion. Get out first. You are removed from this film.’

‘Okay. Fine. Whatever you say. Drop me back to my place.’

‘Drop you? Better walk back. Or else, you might have to pay the rental charges for bringing you here. You deserve it for you behaviour.’

I was shocked. I didn’t even have money to buy a bus ticket. I felt insulted and humiliated as I was walking back from the AVM studio.

I still remember what I said to myself when I was walking back

Today, may be it is not my time. But, someday in the future, there will be a day when I will come to the same road and to the same studio where I was insulted in my foreign car. And sit inside with my legs crossed and laugh. This will happen.


Exactly two-and-half years later,

I bought my first car, an Italian Fiat with my remuneration and appointed a foreign driver.

The very next day, the driver came dressed in a uniform, saluted me, took off his cap, bowed and opened the back door for me. I got inside excitedly.

He asked ‘Where, sir?’ I told ‘Go directly to AVM studios.’

I made him drive to the exact spot in the studio, where that producer parked his car two years ago.

I got down, leaned against my car and smoked two 555 cigarettes there delightedly.

That was one amazing feeling.

The best revenge is massive success. As said by Chuck Palahnuik, nothing drives people crazier than seeing someone have a good fucking life.

He didn’t try to get back at that producer. Rather, he wanted to get back at ‘his situation’ that got him that insult. He wanted to fight the latter, as doing so will automatically eliminate many such producers.

The key lesson here is

Insults and brickbats are common. They can happen anywhere.

The ‘fire’ insults have could either be the flame that burns your spirits to nothingness or it could also be the fuel that skyrockets you to success— It all depends on how you want to use it.

Often our weakness never comes from the problem. It comes from your response to it.

Had that incident not happened, Rajnikanth would have just done the film and gone ahead with many such films.

His success and stardom would have been delayed.

But that incident happened, a fire burnt inside him transforming a character-artist into a superstar.

I survived because the fire inside me burned brighter than the fire around me.

About author

Dr Shailesh Thaker

Dr. Shailesh Thaker is a world-renowned management thinker and trainer on organizational behavior and development. He is the CLO of Knowledge Plus Inc., a highly reputed training firm based in Ahmedabad, India, helping organizations to achieve international benchmarks in management practices.

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